The 3 Ps Every Entrepreneurial Author Needs to Get a Book Publishing Deal

I’m really excited to share this tidbit of publishing know-how with you today, because when I came up with it I felt like the most brilliant writer ever. (#humblebrag).

But seriously — it distills what you need to get a book deal into three simple words. 

I call it the 3Ps of Publishing.

P #1 — POTENTIAL. 

You need a great idea with the potential to sell at least 10,000 books.


P #2 — PLATFORM.

You need an audience that you can sell the book to — or, in publishing industry speak, an author platform.


P # 3 — PROPOSAL.

Nonfiction books deals are made in a unique way — with a book proposal.


So that’s it — my 3Ps.

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Why Self-Publishing a Book Doesn’t Work (For Me)

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The Book Publishing Process: Why Publishers Won't Market Your Book For You