What I Want for You (and Your Nonfiction Book)

I should have felt thrilled and excited. 

I woke up in one of my favorite places — Sonoma County, California. 

I was in a beautiful casita at a luxe AirBNB that cost thousands daily to rent. My team and I were on day two of a brand shoot that was going exactly as scheduled. Right down to the delicious eggs that my assistant made me, which tasted way better than my own.

But I felt incredibly . . . uneasy. I didn’t know what to make of it, so I said nothing. 

I went along with the clothes the stylist picked out for me. I smiled and posed and laughed. 

And I did have a good time, but the experience . . . . just wasn’t what I expected. 

I left California feeling a little let down, wondering what had gone wrong. I had been so careful, and set everything up right. Everyone else did their jobs and met expectations. There was no logical reason to feel the way I did.

And yet. When the photos came back, I had the same feeling. 

The photographer was talented and I looked good . . . but I felt uneasy. Uncomfortable.

Next, my ops manager (and friend of 20+ years) designed and launched an update to my website, which was the whole point of the brand shoot in the first place. But when I saw it . . . . I felt the same way. That something wasn’t quite right. My husband, a digital designer, agreed. The design was beautiful, but lacked energy.

It took me months to figure out the mystery. Eventually I landed on what was missing. 

ME.

I don’t know about you, but in the world of entrepreneurship I see a ton of big promises and fancy flash.

Make six figures.
Create a business and a life you love.
Make seven figures.
10x sales, profit, this, that, that other thing — EVERYTHING!

What I realized was that I had fallen for the hype. 

I believed that somehow, spending all that money would magically make me feel good, feel successful, feel like I had made it and arrived.

But that didn’t happen. Instead — that shoot taught me the value of listening to myself. 

Of trusting my own instincts. 

Of knowing what’s right for me — rather than what someone else says is right for me, and everyone else.

So, I want to let you know three things.

  1. I may or may not be the person to help you — because only you know that.

  2. I am committed to sharing what I know about book publishing in a general sense, for free and on Instagram.

  3. When you want advice specific to you, your book, and your situation, I’m here


Because, what’s most important this year when it comes to the success of your business, your book, and how you feel about all of that — is that you trust yourself. That you listen to yourself. That you take the actions necessary to know what’s RIGHT for you.

Regardless of what I say. 








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